Kaffee Kooperative
Brillant Coffee – entirely made in Rwanda.
me: concept, copy, art, prepress
contact: Xaver Kitzinger
Kaffee Kooperative 2017
INSIGHT
Rwanda produces coffeebeans. But the difference to most coffee-producing countries is, they 100% finish it on the spot including roasting until it can be exported.
IDEA
Communicate that Rwanda is a proudly growing and roasting good coffee which is available in Germany.
The Kaffee Kooperative from Berlin supports and imports the coffee from Rwanda. These ads push the self-confidence and pride of the small producers.
